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Current trends, opinions, news articles, and musings about branding.
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Brand Fun
The Voice
September 24, 2017
When it comes to branding, few things are more important than the voice. Every successful brand has a voice, a…
LOST IN TRANSLATION
August 29, 2017
In the late 1980s, I got my first job at W.B. Doner & Co. in Detroit, which would soon become…
Has the power of innovation gone too far?
September 29, 2016
A new Rembrandt painting was unveiled in Amsterdam using technology and data. Referred to as “The Next Rembrandt”, this painting…
Rebranding The Deck
March 16, 2015
It’s a perfect Colorado weekend: two sixty degree days in the middle of winter. The rest of the world is…